Now That's Eye-Catching *
Print Ad(s) *
Now That's Eye-Catching * Print Ad(s) *
THE LAKELANDER
Prints Ads.
The Lakelander is a city-based culture and lifestyle magazine that is available across the entire city of Lakeland FL. They connect people, sources, and ideas. Each month they are produced and printed; as well as a designated theme for that given month. I had the opportunity to create multiple print ads that were published. With the ads I designed, I wanted them to stand out and connect with our targeted audience all while staying within the brand identity guidelines, as well stay on theme.
Inspired by citrus season, which in Florida typically runs from late fall to early spring.
Nothing says summer than a road trip, but PEFCU is there to help ensure you have all the essentials need to get across the country!
Life style imagery is vital. It helps convey that their services are for everyone, no matter their age, background, or financial situation.
Pumpkin pie is savory. So was this ad, with major callouts and bright colors, it was designed to catch the viewers attention immediately; all while welcoming the “cool” weather into Florida.